This Privacy Policy explains how we collect, use, and protect your personal data when you interact with us as a client or prospective client. It outlines the personal data we collect, how and why we use it, our lawful basis for doing so, and your rights under the UK General Data Protection Regulation (“UK GDPR”) and the Data Protection Act 2018.
1. Who We Are
We are Beth Anthony Photography, operating as a sole trader. Our address is:
Beth Anthony Photography
Horsham, West Sussex
Email: beth@bethanthonyphotography.com
Phone: 07388 365921
We are the data controller for the purposes of UK data protection law.
2. What Personal Data We Collect
We may collect and process the following types of personal data:
- Basic personal details: Name, address, email address, and phone number.
- Participant information: Names or details of family members or other individuals included in your photography session.
- Correspondence: Information you provide through phone calls, emails, contact forms, or in-person visits.
- Photographs: Images taken during the session that may identify you or others. These may be considered personal data if the individuals are recognisable.
Note: If you are booking a session involving others (e.g. family members), please ensure they are aware of and provided with this Privacy Policy.
3. How We Use Your Personal Data
We use your personal data for the following purposes:
a) To fulfil our contract with you, including:
- Delivering your photography session and products.
- Managing bookings, payments, communications, and aftercare.
b) For our legitimate business interests, such as:
- Responding to enquiries or complaints.
- Managing our operations and business improvement.
- Retaining minimal data after you unsubscribe, to prevent future contact.
c) To comply with legal obligations, such as:
- Tax or regulatory record keeping.
- Responding to legal claims or requests from authorities.
d) With your explicit consent, to:
- Use selected photographs for marketing or promotional purposes (e.g. on our website, social media, or printed materials).
- Send you email updates about services, events, or offers.
You can withdraw consent for marketing or image use at any time — see section 7 below.
4. Sharing Your Information
We may share your personal data with:
- Service providers (acting on our behalf): such as payment processors, digital image hosting, specialist printers, framers, or album suppliers.
- Legal or regulatory authorities, if required to comply with a legal obligation or to protect our rights or safety.
- Business buyers, if we sell all or part of our business (your data would be transferred under the same privacy terms).
All third parties are only given the minimum personal data necessary and are bound by confidentiality and data protection agreements.
5. Data Retention
We retain your personal data only as long as necessary:
- Contact and order details: retained for up to 1 year after your final session.
- Photographs: digital files may be archived for a longer period, especially if reordering is possible.
- Marketing data: retained until you opt out.
You may request deletion of your data earlier (subject to legal obligations). See section 7 below for your rights.
6. Legal Basis for Processing
We process your data under the following legal bases:
- Contractual necessity: To provide photography services and deliver products.
- Legitimate interests: To improve our services, respond to queries, and manage our operations (balanced against your rights).
- Legal compliance: To meet financial, regulatory, or legal obligations.
- Consent: For marketing emails or promotional use of photographs.
7. Your Data Protection Rights
You have the following rights under the UK GDPR:
- Right to access: Request a copy of your personal data.
- Right to rectification: Correct inaccurate or incomplete data.
- Right to erasure: Request deletion of your data, in certain circumstances.
- Right to restrict processing: Ask us to limit how we use your data.
- Right to object: To processing based on legitimate interests or direct marketing.
- Right to withdraw consent: At any time, for marketing or promotional use.
- Right to complain: Lodge a complaint with the Information Commissioner’s Office (ICO) at ico.org.uk.
To exercise your rights, please contact us using the details below. We may need to verify your identity before acting on your request.
8. Contact Us
If you have any questions or wish to exercise your data protection rights, please contact:
Beth Anthony
Beth Anthony Photography
Email: beth@bethanthonyphotography.com
Phone: 07388 365921
Address: 54 Swindon Road, Horsham, West Sussex, RH12 2HD
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on our website and, where appropriate, notified to you by email. Please check back occasionally to ensure you remain informed.